TY  - BOOK
AU  - Temporal,Paul
TI  - Advanced brand management: from vision to valuation 
SN  - 047147925X
AV  - HD69 .B7 T456A
PY  - 2002///
CY  - Singapore
PB  - Wiley
KW  - BRAND NAME PRODUCTS
KW  - MANAGEMENT
N1  - Includes index
ER  -