TY  - BOOK
AU  - David,Fred R.
TI  - Strategic management: concepts & cases 
SN  - 0131123726
AV  - HD30.28 D384S 2003
PY  - 2003///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - STRATEGIC PLANNING
KW  - CASE STUDIES
N1  - Includes bibliographical references
ER  -