Lewis, Robert C. 1930-

Marketing leadership in hospitality : foundations and practices / Robert C. Lewis, Richard E. Chambers - 3rd ed. - New York, N.Y. : Wiley, c2000 - 923 p. : ill., maps

Includes bibliographical references and indexes

0471332704


HOSPITALITY INDUSTRY--MARKETING

TX911.3 .M3 / L484M 2000