TY - BOOK AU - McDonald,Malcolm AU - Morris,Peter AU - McDonald,Malcolm TI - The marketing plan in colour: a pictorial guide for managers SN - 0750647590 AV - HF5415.13 M322M PY - 2000/// CY - Oxford PB - Butterworth-Heinemann KW - MARKETING KW - PLANNING KW - COMIC BOOKS, STRIPS, ETC ER -