TY  - BOOK
AU  - Knox,Simon
TI  - Customer relationship management: perspectives from the marketplace 
SN  - 0750656778
AV  - HF5415.5 C877
PY  - 2003///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - CUSTOMER RELATIONS
KW  - MANAGEMENT
N1  - Includes bibliographical references and index
ER  -