TY  - BOOK
AU  - O'Connor,John
AU  - Galvin,Eamonn
AU  - O'Connor,John
AU  - Galvin,Eamonn
TI  - Marketing in the digital age
SN  - 0273641956
AV  - HF5415.1265 O266M 2001
PY  - 2001///
CY  - Harlow
PB  - Financial Times/Prentice Hall
KW  - INTERNET MARKETING
N1  - Rev. ed. of : Marketing and information technology : the strategy, application and implementation of IT in marketing / John O'Connor, Eamonn Galvin. 1997; Includes bibliographical references and index
ER  -