TY  - BOOK
AU  - Dyer,Robert F.
AU  - Forman,Ernest H.
TI  - Instructior's manual with transparency masters an analytic approach to marketing decisions
SN  - 0135588340
AV  - HF5415.135 D937I
PY  - 1992///
CY  - Englewood Cliffs, N.J.
PB  - Prentice Hall
KW  - MARKETING
KW  - DECISION MAKING
KW  - HANDBOOKS, MANUALS, ETC
KW  - STUDY AND TEACHING
ER  -