Davis, Mark M.  1944- <br/><br/>
Managing services :  using technology to create value / 
Mark M. Davis, Janelle Heineke 
 - International ed. 
 - Boston, Mass. :  McGraw-Hill/Irwin,  c2003 
 - 443 p. :  ill. (some col.) 
 - The McGraw-Hill/Irwin series operations and decision sciences .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0071194770 
<br/><br/><label>Subjects--Topical Terms: </label><br/>SERVICE INDUSTRIES--TECHNOLOGICAL INNOVATIONS--MANAGEMENT<br/>VALUE ANALYSIS (COST CONTROL)<br/>CUSTOMER RELATIONS--MANAGEMENT
<br/><br/><label>LC Class. No.: </label>HD9980.5  / D384M 2003