Albaum, Gerald
International marketing and export management /
Gerald Albaum, Jesper Strandskov, Edwin Duerr
- 4th ed.
- Harlow : Financial Times/Prentice Hall, 2002
- 673 p. : ill. (some col.)
Rev. ed. of: International marketing and export management / Gerald Albaum ... [et al.]. 2nd ed. , c1994
Includes bibliographic references and index
0273655213
EXPORT MARKETING--MANAGEMENT
HF1416 / A422I 2002