TY  - BOOK
AU  - Kotler,Philip
AU  - Bowen,John T.
AU  - Makens,James C.
TI  - Marketing for hospitality and tourism
SN  - 0131200577
AV  - TX911.3 .M3 K674M 2003
PY  - 2003///
CY  - Upper Saddle River, N.J.
PB  - Prentice Hall
KW  - HOSPITALITY INDUSTRY
KW  - MARKETING
KW  - TOURISM
N1  - Includes bibliographical references and index
ER  -