TY  - BOOK
AU  - Theaker,Alison
TI  - The public relations handbook
T2  - Media practice
SN  - 0415213347
AV  - HD59 T432P
PY  - 2001///
CY  - London
PB  - Routledge
KW  - CORPORATIONS
KW  - PUBLIC RELATION
N1  - Includes bibliographical references and index
ER  -