TY  - BOOK
AU  - Crawford,Charles Merle
AU  - Di Benedetto,Anthony
TI  - New product management
T2  - The Irwin/McGraw-Hill series in finance, insurance, and real estate
SN  - 0071151621
AV  - HF5415.153 C728N 2004
PY  - 2004///
CY  - Boston, Mass.
PB  - McGraw Hill
KW  - NEW PRODUCTS
KW  - MANAGEMENT
N1  - Includes bibliographical references and index
ER  -