TY  - BOOK
AU  - Johnston,Mark W.
AU  - Marshall,Greg W.
TI  - Relationship selling and sales management
T2  - McGraw-Hill/Irwin series in marketing
SN  - 0071111468
AV  - HF5438.25 J636R 2005
PY  - 2005///
CY  - Boston, Mass.
PB  - McGraw-Hill/Irwin
KW  - SELLING
KW  - RELATIONSHIP MARKETING
KW  - CUSTOMER RELATIONS
N1  - Includes bibliographical references and index
ER  -