TY  - BOOK
AU  - Austin,Erica Weintraub
AU  - Pinkleton,Bruce E.
TI  - Strategic public relations management: planning and managing effective communication programs 
T2  - LEA's communication series
SN  - 0805831606
AV  - HD59 A977S
PY  - 2001///
CY  - Mahwah, N.J.
PB  - Lawrence Erlbaum Associates
KW  - PUBLIC RELATIONS
KW  - MANAGEMENT
N1  - Includes bibliographical references and indexes
ER  -