Vilanilam, John V. <br/><br/>
Advertising basics! :  a resource guide for beginners / 
J.V. Vilanilam, A.K. Varghese 
 - New Delhi :  Response,  2004 
 - 200 p. :  ill. 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0761998101 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING<br/>ADVERTISING AGENCIES
<br/><br/><label>LC Class. No.: </label>HF5823  / V542A