Representing consumers :  voices, views and visions / 
edited by Barbara B. Stern 
 - London :  Routledge,  1998 
 - 400 p. :  ill. 
 - Routledge interpretive market research series .
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0415184142 
<br/><br/><label>Subjects--Topical Terms: </label><br/>CONSUMERS--RESEARCH--METHODOLOGY
<br/><br/><label>LC Class. No.: </label>HF5415.32  / R467