Wheeler, Alina <br/><br/>
Designing brand identity :  a complete guide to creating, building, and maintaining strong brands / 
Alina Wheeler 
 - Hoboken, N.J. :  Wiley,  c2003 
 - 229 p. :  ill. (some col.) 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>0471213268 
<br/><br/><label>Subjects--Topical Terms: </label><br/>BRAND NAME PRODUCTS<br/>BRAND NAME PRODUCTS--MARKETING--MANAGEMENT<br/>TRADEMARKS--DESIGN<br/>ADVERTISING--BRAND NAME PRODUCTS
<br/><br/><label>LC Class. No.: </label>HD69 .B7  / W433D