Weiss, Alan How to establish a unique brand in the consulting profession : powerful techniques for the successful practitioner / Alan Weiss - San Francisco, Calif. : Jossey-Bass/Pfeiffer, c2002 - 210 p. : ill. - The ultimate consultant series . Includes index ISBN: 0787955132 Subjects--Topical Terms: BUSINESS CONSULTANTSCONSULTANTS--MARKETING LC Class. No.: HD69 .C6 / W447H