TY - BOOK AU - Buskirk,Bruce AU - Lavik,Molly TI - Enterpreneurial marketing: real stories and survival strategies SN - 0324158637 AV - HF5415 B874E PY - 2004/// CY - Australia PB - Thomson/South-Western KW - MARKETING KW - ENTREPRENEURSHIP N1 - Includes bibliographical references and index ER -