TY  - BOOK
AU  - Stephenson,Roy
TI  - Marketing planning for financial services
SN  - 0566085542
AV  - HG 173 S736M
PY  - 2005///
CY  - Hants
PB  - Gower
KW  - FINANCIAL SERVICES INDUSTRY
KW  - MARKETING
N1  - Includes index
ER  -