TY  - BOOK
AU  - Kotler,Philip
AU  - Keller,Kevin Lane
TI  - Marketing management
SN  - 013196853X
AV  - HF5415.13 K674M 2006
PY  - 2006///
CY  - Upper Saddle River, N.J.
PB  - Pearson/Prentice Hall
KW  - MARKETING
KW  - MANAGEMENT
N1  - Includes bibliographical references and indexes
ER  -