High visibility : transforming your personal and professional brand / Irving Rein ... [et al.] - 3rd ed. - New York, N.Y. : McGraw-Hill, c2006 - 366 p. : ill. Rev. ed. of: High visibility / Irving Rein, Philip Kotler, Martin Stoller. 2nd ed. 1997 Includes bibliographical references and index ISBN: 0071456805 Subjects--Topical Terms: PUBLICITYFAMECELEBRITIES LC Class. No.: HM1226 / H533 2006