Quelch, John A. <br/><br/>
The new global brands :  managing non-government organizations in the 21st century / 
John A. Quelch, Nathalie Laidler-Kylander 
 - Australia :  Thomson South-Western,  c2006 
 - 324 p. :  ill., map 
<br/><br/>Includes bibliographical references 
<br/><br/><label>ISBN: </label>032432023X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>NON-GOVERNMENTAL ORGANIZATIONS--MANAGEMENT<br/>NON-GOVERNMENTAL ORGANIZATIONS--CASE STUDIES<br/>BUSINESS NAMES
<br/><br/><label>LC Class. No.: </label>JZ4841  / Q442N