TY  - BOOK
AU  - Barrow,Simon
AU  - Mosley,Richard
TI  - The employer brand: bringing the best of brand management to people at work 
SN  - 9780470012734
AV  - HF5415.15 B377E
PY  - 2005///
CY  - Chichester
PB  - Wiley
KW  - PRODUCT MANAGEMENT
N1  - Includes bibliographical references and index
ER  -