TY - BOOK AU - Lovelock,Christopher AU - Patterson,Paul AU - Walker,Rhett TI - Services marketing: an Asia-pacific and Australian perspective SN - 1741031621 AV - HD 9989 .A8 L683S 2004 PY - 2004/// CY - Frenchs Forest, N.S.W. PB - Pearson/Prentice Hall KW - SERVICE INDUSTRIES KW - AUSTRALIA KW - MARKETING KW - NEW ZEALAND KW - ASIA, SOUTHEASTERN N1 - Includes bibliographical references and indexes ER -