TY  - BOOK
AU  - Hollensen,Svend
TI  - Global marketing: a decision-oriented approach 
SN  - 9780273678397
AV  - HF1416 H644G 2004
PY  - 2004///
CY  - Harlow
PB  - Financial Times Prentice Hall
KW  - EXPORT MARKETING
N1  - Includes bibliographical references and index
ER  -