TY  - BOOK
AU  - Sullivan,Luke
TI  - Hey, Whipple, squeeze this: a guide to creating great ads 
SN  - 0471281395
AV  - HF5825 S944H 2003
PY  - 2003///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Advertising copy
N1  - Includes bibliographical references and index
ER  -