TY  - BOOK
AU  - Hornik,Robert C.
TI  - Public health communication: evidence for behavior change 
T2  - LEA's communication series
SN  - 0805831770
AV  - RA440.5 P824
PY  - 2002///
CY  - Mahwah, N.J.
PB  - Lawrence Erlbaum Associates
KW  - MASS MEDIA IN HEALTH EDUCATION
KW  - COMMUNICATION IN PUBLIC HEALTH
KW  - HEALTH PROMOTION
KW  - HEALTH IN MASS MEDIA
N1  - Includes bibliographical references and indexes
ER  -