Sugarman, Joseph Advertising secrets of the written word : the ultimate resource on how to write powerful advertising copy from one of America's top copywriters and mail order entrepreneurs / Joseph Sugarman - Las Vegas, Nev. : DelStar, c1998 - 312 p. : ill. Includes index ISBN: 1891686003 Subjects--Topical Terms: Advertising copy. LC Class. No.: HF5825 / S932A