TY  - BOOK
AU  - Gobe,Marc
TI  - Brandjam: humanizing brands through emotional design 
SN  - 9781581154689
AV  - NC997 G623B
PY  - 2007///
CY  - New York, N.Y.
PB  - Allworth Press
KW  - COMMERCIAL ART
KW  - COMMUNICATION IN DESIGN
KW  - BRAND NAME PRODUCTS
KW  - MARKETING
N1  - Includes index
ER  -