TY  - BOOK
AU  - Gross,T.Scott
TI  - Micro branding: build a powerful personal brand & beat your competition 
SN  - 0971007829
AV  - HD69 .B7 G767M
PY  - 2001///
CY  - Washington, D.C., Wash.
PB  - Leading Authorities Press
KW  - BRAND NAME PRODUCTS
KW  - MARKETING
KW  - MANAGEMENT
KW  - VALUATION
N1  - Includes index
ER  -