TY  - BOOK
AU  - White,Margaret A.
AU  - Bruton,Garry D.
TI  - The management of technology and innovation: a strategic approach 
SN  - 0324144970
AV  - HD45 W447M 2007
PY  - 2007///
CY  - Australia
PB  - Thomson South-Western
KW  - TECHNOLOGICAL INNOVATIONS
KW  - MANAGEMENT
KW  - NEW PRODUCTS
KW  - HIGH TECHNOLOGY INDUSTRIES
N1  - Includes bibliographical references and index
ER  -