Doole, Isobel International marketing strategy : analysis, development and implementation / Isobel Doole and Robin Lowe - 4th ed. - Australia : Thomson, 2005 - 445 p. : col. ill., col. maps Includes bibliographical references and index ISBN: 9781844800254 Subjects--Topical Terms: EXPORT MARKETING--MANAGEMENTEXPORT MARKETING--MANAGEMENT--CASE STUDIES LC Class. No.: HF1416 / D664I 2005