TY  - BOOK
AU  - Tai,Jacky
AU  - Chew,Wilson
TI  - Transforming your business into a brand: the 10 rules of branding 
SN  - 9789812613868
AV  - HD69 .B7 T34T
PY  - 2007///
CY  - Singapore
PB  - Marshall Cavendish Business
KW  - BRAND NAME PRODUCTS
KW  - MARKETING
ER  -