TY  - BOOK
AU  - Tai,Jacky
AU  - Chew,Wilson
TI  - Killer differentiators: 13 strategies to grow your brand 
SN  - 9789812615701
AV  - HD69 .B7 T34K
PY  - 2008///
CY  - Singapore
PB  - Marshall Cavendish Business
KW  - BRAND NAME PRODUCTS
KW  - BRANDING (MARKETING)
ER  -