TY - BOOK AU - Eastman,Susan Tyler AU - Ferguson,Douglas A. TI - Media programming: strategies and practices SN - 9780495503071 AV - PN1992.55 E277M 2009 PY - 2009/// CY - Australia PB - Thomson/Wadsworth KW - TELEVISION PROGRAMS KW - PLANNING KW - RADIO PROGRAMS KW - CABLE TELEVISION N1 - Cover title: Media programming : strategies & practices; Includes bibliographical references and indexes ER -