TY  - BOOK
AU  - Sexton,Don
TI  - Trump University branding 101: how to build the most valuable asset of any business 
SN  - 9780470189009
AV  - HF5415.1255 S497T
PY  - 2008///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - Branding (Marketing)
KW  - Brand name products
KW  - Management
KW  - Corporate image
N1  - Includes index
ER  -