TY - BOOK AU - Souter,Nick AU - Billout,Guy TI - Persuasive writing: how to make words work for you T2 - Creative business solutions SN - 9781402748363 AV - P211 S687P PY - 2007/// CY - New York, N.Y. PB - Sterling KW - WRITTEN COMMUNICATION KW - WRITING KW - BUSINESS WRITING N1 - Includes bibliographical references and index ER -