TY - BOOK AU - Prahalad,C.K. AU - Krishnan,M.S. TI - The new age of innovation: driving cocreated value through global networks SN - 9780071598286 AV - HD30.28 P723N PY - 2008/// CY - New York, N.Y. PB - McGraw-Hill KW - BUSINESS PLANNING KW - STRATEGIC PLANNING KW - INDUSTRIAL MANAGEMENT KW - CUSTOMER RELATIONS N1 - Cover title: The new age of innovation : driving co-created value through global networks; Includes bibliographical references and index ER -