The persuasion handbook : developments in theory and practice / [edited by] James Price Dillard, Michael Pfau - Thousand Oaks, Calif. : SAGE, c2002 - 874 p. : ill., map Includes bibliographical references and indexes ISBN: 0761920064 Subjects--Topical Terms: PERSUASION (PSYCHOLOGY)--SOCIAL ASPECTSPERSUASION (RHETORIC) LC Class. No.: HM1196 / P477