TY  - BOOK
AU  - Tungate,Mark
TI  - Fashion brands: branding style from Armani to Zara 
SN  - 9780749453053
AV  - HD9940 .A2 T863F 2008
PY  - 2008///
CY  - London
PB  - Kogan Page
KW  - FASHION MERCHANDISING
KW  - BRANDING (MARKETING)
KW  - ADVERTISING
KW  - FASHION
N1  - Includes bibliographical references and index
ER  -