TY  - BOOK
AU  - Wheeler,Alina
TI  - Designing brand identity: an essential guide for the entire branding team 
SN  - 9780470401422
AV  - HD69 .B7 W433D 2009
PY  - 2009///
CY  - Hoboken, N.J.
PB  - Wiley
KW  - BRAND NAME PRODUCTS
KW  - BRANDING (MARKETING)
KW  - TRADEMARKS
KW  - DESIGN
KW  - ADVERTISING
N1  - Cover title: Designing brand identity : an essential guide for the whole branding team; Includes bibliographical references and index
ER  -