TY  - BOOK
AU  - Aula,Pekka
AU  - Mantere,Saku
TI  - Strategic reputation management: towards a company of good 
T2  - LEA's communication series / Jennings Bryant/Dolf Zillman, general editors
SN  - 9780805864267
AV  - HD59.2 A942S
PY  - 2008///
CY  - London
PB  - Routledge
KW  - Corporate image
KW  - Management
KW  - Corporations
KW  - Public relations
KW  - Communication in management
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -