Cron, William L.

Sales management : concepts and cases / William L. Cron, Thomas E. Decarlo - 10th ed. , international student version - Hoboken, N.J. : Wiley, c2010 - 345 p. : col. ill., col. maps

Includes bibliographical references and indexes

9780470418895


Sales management
Sales management--Case studies

HF5438.4 / D347S 2010