TY  - BOOK
AU  - Ledingham,John A.
AU  - Bruning,Stephen D.
TI  - Public relations as relationship management: a relational approach to the study and practice of public relations 
SN  - 0805841032
AV  - HD59 P824
PY  - 2009///
CY  - New York, N.Y.
PB  - Routledge
KW  - Public relations
KW  - Management
KW  - Communication in organizations
KW  - Corporations
N1  - Includes bibliographical references and indexes
ER  -