Morrison, Alastair M. <br/><br/>
Hospitality and travel marketing / 
Alastair M. Morrison 
 - 4th ed. , international ed. 
 - Australia :  Delmar Cengage Learning,  c2010 
 - 786 p. :  ill. (chiefly col.), col. maps 
<br/><br/>Includes bibliographical references and index 
<br/><br/><label>ISBN: </label>9781435486867 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry--Marketing<br/>Tourism--Marketing
<br/><br/><label>LC Class. No.: </label>TX 911.3 .M3  / M677H 2010