TY  - BOOK
AU  - McElhaney,Kellie A.
TI  - Just good business: the strategic guide to aligning corporate responsibility and brand 
SN  - 9781576754412
AV  - HD 60 M323J
PY  - 2008///
CY  - San Francisco, Calif.
PB  - Berrett-Koehler
KW  - Social responsibility of business
KW  - Brand name products
N1  - Includes bibliographical references and index
ER  -