TY  - BOOK
AU  - Agnihotri,Raj
AU  - Rapp,Adam A.
TI  - Effective sales force automation and customer relationship management: a focus on selection and implementation 
T2  - Selling and sales force management collection / Michael Ahearne and Adam Rapp, editors
SN  - 9781606491270
AV  - HF 5438.35 A464E
PY  - 2010///
CY  - New York, N.Y.
PB  - Business Expert Press
KW  - Selling
KW  - Data processing
KW  - Customer relations
KW  - Technological innovations
KW  - Relationship marketing
N1  - Includes bibliographical references and index
ER  -