Gralpois, Bruno

Agency mania : harnessing the madness of client/agency relationships for high-impact results / Bruno Gralpois. - New York, N.Y. : SelectBooks, c2010. - 316 p. : ill.

Includes bibliographical references and index

9781590792056


Marketing--Management.
Strategic alliances (Business)
Customer relations--Management

HF 5415.13 / G724A