TY - BOOK AU - Funk, David AU - Levis, Anne Marie TI - Conscious branding T2 - Marketing strategy collection / Naresh Malhotra, editor SN - 9781606490587 AV - HF 5415.1255 F864C PY - 2009/// CY - New York, N.Y. PB - Business Expert Press KW - Branding (Marketing) N1 - Includes index ER -